Best MasterClasses for a Business Owner
By Franki Hanke
Whether you have a successful business now or are a freelancer building a business strategy, MasterClass has content for you. Courses primarily offer a big-picture concept with techniques that are applicable at multiple stages from early business ideas to improving an existing venture.
What is MasterClass?
MasterClass is a learning platform of on-demand streamed courses. Each course offers ten to 20 videos range around ten minutes each for manageable portions. Learners set their own pace by choosing how many videos to tackle each day.
Video lessons can be streamed from a cellphone, computer, or television alike for a flexible learning experience that travels with you.
MasterClass pricing is billed annually for a yearly cost ranging between $180 and $276 depending on how many devices you’d like to stream from simultaneously (for sharing one account with family and friends). The middle tier, Duo, offers the ability to save courses for offline viewing, too. But all pricing levels give you access to every single course on the platform including Sessions by MasterClass.
If you try it and find it’s not for you, all plans have a 30-day satisfaction guarantee with a full refund if you’re not satisfied.
As the holidays approach, because yes, they are coming up quickly. MasterClass is an easy, thoughtful gift for anyone in your life. To maximize your gifting impact, choose a class to recommend your giftee starts with and pair their subscription with a complementing physical item to help them as they learn.
This combination gives you a physical, wrapped gift to hand over and shows how thoughtful you can be.
MasterClasses for Business Owners
Diane Von Furstenberg: Building a Fashion Brand
Through every stage of development, Diane Von Furstenberg teaches you how to develop a fashion brand including product development, visual identity, and launching the venture.
Kris Jenner: The Power of Personal Branding
Learn from the creator of the Kardashian empire herself on creating a brand from your unique perspective, leveraging that brand on social media, and branching out into niche, product brands.
Elaine Welteroth: Designing Your Career
From Teen Vogue’s former editor-in-chief, harness your personal values, passions, and skills to create a career plan fitted to you. Rather than finding a job, Elaine speaks on the entrepreneurship of finding your own path.
Robin Roberts: Effective and Authentic Communication
As co-anchor of Good Morning America, Robin Roberts has communicated a lot over her career. As a business owner, communication is key to messaging within any business model with customers and business collaborations alike. Learn from Roberts on how to communicate effectively in all those contexts.
John Kabat Zinn: Mindfulness and Meditation
Entrepreneurs are a stressed breed. Whether a small business on the side or a full-time startup, managing stress is essential to avoid burning out as you build or manage a business. John Kabar Zinn teaches mindfulness as a tool to reduce stress and get in touch with yourself.
Pair Kabat Zinn’s course with this helpful little guy from Amazon. This zen, meditating character sits on your desk (or wherever you’d like him) and changes color to trigger a 4-7-8 breathing pattern. It’s a helpful visual as you practice meditation practices from the class in life. For more advice from Kabat Zinn himself, read his book Wherever You Go, There You Are.
Chris Voss: The Art of Negotiation
As a MasterClass Session, Chris Voss, former FBI hostage negotiator, offers a more structured step-by-step guide of video lessons to complete each day for a month with an accompanying workbook. The course covers 12 tactics for business negotiation.
Pair a subscription with Voss’s book Never Split the Difference for a multi-sided approach to his lessons. His book shares more of his professional stories while his MasterClass leverages his ideas into actionable exercises.
Bob Iger: Business Strategy and Leadership
Former Disney CEO, Bob Iger’s advice covers large scale business strategy that’s applicable outside of his expertise in the media realm. He speaks of risk management, negotiation, and anticipating trends in your target market.
What will you learn next?
Your MasterClass annual membership gives you unlimited access to all the classes they offer, so your online learning can start here and continue in all sorts of areas. To find your next class, keep reading our other articles.
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